The History of Reebok

Reebok International is an English company that produces athletic shoes, sportswear, and other sporting goods. The name comes from the African word reebok, which means antelope.

The history of Reebok began in 1895 when a firm named J.W. Foster and Sons was established in Bolton, United Kingdom. A significant aspect of this family business was that they were allowed to make athletic shoes worn at the 1924 Olympic Games in Paris.

In 1958, two grandchildren of the founder of J.W. Foster and Sons started a new company that became known as Reebok. In 1979, Paul Fireman discovered Reebok at an international trade show. After acquiring the trademark rights, he imported three types of athletic shoes to the United States in the same year. The shoe was priced high in the market and was then the most expensive shoe on the American market.

In the 1980s, Reebok became particularly popular and is once again hugely popular today. If it’s in your DNA, why reinvent the wheel? After dominating the fitness and aerobics wave in the 1980s with groundbreaking products and marketing, the company signed a long-term partnership with CrossFit in 2011, a core program for strength and conditioning. Two years later, the studio categories of Yoga, Dance, and Aerobics followed, and Reebok is on its way to becoming the best fitness brand in the world.

Reebok is the official footwear supplier for the NFL, NBA, and Major League Baseball and was one of the main sponsors of tennis player Andy Roddick until April 2005. Venus Williams is also sponsored by Reebok.

On August 3, 2005, Adidas announced it would acquire Reebok International Ltd. for €3.1 billion to increase its market share in the United States. The purchase was completed in January 2006, making the company the largest sports brand, larger than Nike.

Reebok Sneakers

Reebok sneakers are made for sports, allowing you to wear them all day without any discomfort! The comfort and quality are optimal. Additionally, the current designs of Reebok sneakers are also very fashionable and trendy.

Reebok Classic

The classic Reebok was released when Reebok first existed, but it is still a staple in the streets today. Classic sneakers often come back into fashion years later, and this is also true for the Reebok Classic. This fashionable yet minimalist sneaker is a must-have in your wardrobe! They can be paired with any outfit! Stunning under jeans, but also incredibly stylish under trousers!

Reebok Sale

Are you looking for sneakers and more from Reebok on sale? We understand. Since you can see the inventory of hundreds of stores at Winkelstraat.nl, you have a good chance of scoring an item from Reebok during the clearance period. What can you do to be on time? Add your favourite Reebok items to your shopping cart, and you will receive an alert as soon as they go on sale.

Reebok / Men