Tudor

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What is Tudor known about?
Tudor: The accessible sister of Rolex with its own character
Tudor is a Swiss watch brand founded in 1926 by Hans Wilsdorf, the founder of Rolex, as a more accessible alternative to its prestigious sister brand. Despite its long-standing association with Rolex, Tudor has developed its own recognizable identity over the years, securing a firm place in the world of fine Swiss watchmaking.
Tudor is known for its robust, sporty designs and reliable in-house movements. The iconic Black Bay model, with its burgundy crown and vintage-inspired dial, has become one of the most beloved sport watches in the world. The Pelagos, a dive watch with a titanium case and folding clasp, is also highly popular.
With a strong focus on craftsmanship, sustainability, and fair pricing, Tudor has positioned itself as the perfect entry-level model for watch enthusiasts seeking Swiss quality. The brand combines tradition with innovation in a way that particularly appeals to a new generation of watch wearers.