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Labubu

Labubu is a cute and mysterious plush toy series designed by Hong Kong illustrator Kasing Lung and produced by the Chinese brand Pop Mart. These plush figures, often with big eyes, sharp teeth, and a mischievous smile, are available at Winkelstraat.nl.
Pronunciation: la-BOE-boeOrigin: 🇨🇳 ChinaFounded by: Kasing LungSince: 2015
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What is Labubu known about?

Labubu: The quirky collectible art piece from Pop Mart

Labubu is an iconic collectible art piece designed by Hong Kong artist Kasing Lung and released by the Chinese toy company Pop Mart. The character — a forest creature with large ears, wild teeth, and a playful appearance — originated in Lung's illustration books and grew to become one of the most sought-after collectible art pieces in the world. Labubu operates at the intersection of art, toys, and fashion.

Pop Mart brought Labubu to life as a blind box figure, where buyers do not know in advance which variant they will receive. This element of surprise, combined with the artistic quality of the figures, created a global collecting community. Special collaborations with fashion brands and artists have also made Labubu popular beyond the collecting world.

Worldwide, Labubu figures are worn as keychains or bag accessories, a trend fueled by celebrities like Lisa from BLACKPINK. Labubu is now more than just a plush toy — it is a cultural symbol of the contemporary collectible art movement.

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