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Fred Perry

Fred Perry is a British fashion brand founded in 1952 by legendary tennis champion Fred Perry. The brand is known for its iconic laurel wreath and timeless polos. Fred Perry combines sporty elegance with subcultural influences from the British music and fashion scene.

Pronunciation: FRED PE-riOrigin: 🇬🇧 United KingdomFounded by: Fred PerrySince: 1952

Fun fact: Founder Fred Perry originally wanted a pipe as the brand symbol but was convinced to choose the laurel wreath — the Roman symbol of victory.

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What is Fred Perry known about?

Fred Perry at Winkelstraat — British Style since 1952

Fred Perry was founded by three-time Wimbledon champion Fred Perry. The iconic laurel wreath logo, originally designed as a sports logo, became a symbol of British subculture — from mods and skinheads to the Britpop movement.

The Fred Perry polo is the brand's most iconic item and a timeless piece for any wardrobe. At Winkelstraat, you'll also find the popular Fred Perry sweater, Fred Perry jacket, Fred Perry shirt, and Fred Perry cardigan collection. Additionally, discover Fred Perry T-shirts, Fred Perry caps, and check out the Fred Perry sale for great prices.